Coronation! [SON]
In October of 1863, Major James Lide Coker is injured and captured by Union forces at the Battle of Chickamauga. After his release, and less than two years later, an undeterred Coker delivers food supplies to Confederate forces stationed in Richmond, Virginia. Upon his return home to Hartsville, South Carolina, he learns General Sherman has destroyed his family farm. When there is nothing else left in your life but land and seed, your path forward seems narrow but clear – and it isn’t tripling down on the Confederate cause. Coker borrows an old mule and a pair of oxen from an uncle and sews 100 acres of farmland with corn seed and cotton seed and the fruits of that labor and land net him a small fortune.
Fast forward 30+ years, through several successful business launches, and Major Coker is struggling to get a paper making business off the ground in his hometown. He and his namesake son have overcome a number of problems, but one sticky one remains – resin-heavy pine trees gum up the machines and make unusable paper. Eventually they perfect the process but find a lack of customers to be financially crippling. Nearly bankrupt, Major Coker makes another great pivot, replacing the cumbersome and expensive wooden cones on which yarn for textiles is threaded, with paper cones.
The entity founded in 1899 and originally known as the Southern Novelty Company would begin paying dividends in 1925 and it hasn’t stopped. And though they would deny it, they just raised their quarterly dividend for the 50th straight year.
All hail Sonoco Products Company!
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